Shanghai Fashion Week GLAM
Bambi Zhu Xudan opened The Atelier’s enchanting gown showcase
The renowned actress, Bambi Zhu Xudan from China gracefully opened The Atelier’s enchanting gown showcase for the Autumn/Winter 2025 collection at Shanghai Fashion Week, weaving a romantic chapter of The Phantom Stars with delicate elegance. Under a dazzling starlit sky, she led a mesmerizing fashion journey where dreams and visuals intertwined.
HitTheShow
The event was further elevated by the presence of Prof. Jimmy Choo, OBE, The Atelier’s Creative Director, who personally attended the Shanghai Fashion Week GLAM to witness the unveiling of the 2025 Autumn/Winter Bridal Collection. Set in a mystical cosmic realm light-year away from Earth, The Atelier immersed itself in the embrace of the celestial dreamscape, weaving an infinite universe into a dazzling, ever-rotating masterpiece of light and beauty.
Show Atmosphere
With luxurious gowns that unveil the endless mysteries of the celestial dreamscape, the collection takes flight beyond limits, exploring the unique, the fantastical, and the infinite dreams of the future. This is not merely a collection—it is an enchanting encounter where the cosmos, dreams, and romance intertwine, guiding The Atelier on a transcendent journey beyond imagination.
Embracing its signature luxury ethereal aesthetic and Malaysian hand-pushed embroidery techniques, The Atelier incorporates a variety of symbolic motifs into its designs, such as the floating star trails and ancient Russian architecture. The meticulous application of boning, hot fix rhinestones, structured ruffles, and machine embroidery showcases a masterful interplay of deconstruction and reconstruction, achieving an enchanting artistic effect. Renowned for its opulent and dreamlike colour palette, The Atelier’s Bridal Collection has long been celebrated as an emblem of luxury. Now, with the launch of The Phantom Stars, a mystical and otherworldly touch has been added to its repertoire. At Qiantan 31 Performing Arts Center, this collection radiates an eternal brilliance, captivating the audience with its breathtaking splendour.